Electra Business Awards
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Electra Business Awards
Kapiti Horowhenua Electra Business Awards 2011
Business contacts and customers recommended that Vista del Sol enter the 2011 regional business awards - the Kapiti Horowhenua Electra business Awards are amongst the most rigorously judged regional awards in New Zealand.
Vista del Sol was finalists in four categories - , Sustainability, Customer Service, Regional Branding and Promotion and an excellence category for Emerging Business.
Vista del Sol was Winner of the Regional Branding and Promotion Award
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The judges stated .. Using promotional techniques that include the use of local stand out products, unique attractions and the natural environment, Vista del Sol has marketed the region with great success" Using promotional techniques that include the use of local stand out products, unique attractions and the natural environment, Vista del Sol has marketed the region with great success" Through an interactive marketing campaign between the website, mailing lists, travel industry linkages and international visitor packages Vista Del Sol has marketed the Kapiti/Horowhenua attractions and visitor packages with great success. By concentrating on local stand out products, unique attractions and the natural environment of the region they have, through their marketing campaigns and outstanding promotional material given real meaning to the term "regional branding and promotion" |
